El-Diablo Mobile Catering Pizza business – Adelaide SA


Mobile business 5000 Adelaide, South Australia, Australia

13 3284
9 months ago


  • Mobile lifestyle business – work your own hours
  • The business has been in operation 6 years
  • Purpose-built trailer and wood fire pizza oven
  • All equipment and set up included (vehicle optional)
  • Untapped - many markets and growth opportunities



The husband and wife team of Peter and Cheryl established El-Diablo Wood Fired Pizzas as a business six (6) years ago. The trailer was purpose-built by a NSW Company in December 2017, and trading commenced in early 2018 from scratch.

They established the brand and look of El Diablo and the pizzas. Peter developed a thin, crispy pizza base and they developed a basic and gourmet range of pizzas.

They have had great success establishing the business through events (e.g., Adelaide Festival, Fork on the Road), weddings, birthday parties and have a regular presence at The Wheatsheaf Hotel (Thebarton) as part of a food truck roster.

The best thing about having the food trailer, other than eating lots of pizza, is that you are your own boss. You work to suit your family and circumstances.


Business Details

El-Diablo Wood Fired Pizzas is a food event and catering business.

It consists of a portable, fully self-contained trailer that has a wood-fired oven, with chilled bain-marie, fridge, freezer, hand washing plumbed in and has a food safety-compliant preparation area.

In addition, there is equipment to make pizza bases – mixer, dough roller and to store bases/ingredients fridge, freezers. 

The market so far has been events (e.g., festivals, wineries, fork on the road, markets), private catering (e.g., birthday parties, weddings, corporate events, fundraisers), permits to operate within Councils (e.g., Holdfast Bay, City of West Torrens) and operating at the Wheatsheaf Hotel two (2) days a week as part of a food truck roster.

The business has done dessert pizzas for some events/weddings and also petite fours.

Growth opportunities for revenue will come from:-

  • Developing a Marketing Plan and Strategies
  • Marketing to more functions, events, parties etc.
  • Contact businesses such as Hotels, Motels who may not wish to provide food themselves
  • Continued use of social media – Facebook, LinkedIn, Twitter, Tik Tok and Instagram
  • Introduce other food and drink options – e.g. Ice-cream, expand desserts?
  • Upgrade the website and do SEO
  • Develop a database and contact through email and SMS.

This business opportunity would suit many people such as those wanting part-time income, Cooks and Chefs, families, semi-retired and those looking for a business with flexibility and opportunity.


Information Memorandum Availability

View the 'Information Memorandum' for more detailed information and next steps  - Click here to read

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Contact Mark Carn, Allbiz Business Sales on 0439 807 768 or email mark.carn@allbizsales.com

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Business Location Adelaide, South Australia, Australia

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